Expanded Tour Offers Education, Sports Protection and Athlete Safety for Coaches, Parents and Athletes of All Ages
Shock Doctor Sports, the #1 mouthguard company in the world and leader in performance-driven sports protection gear and apparel with brands Shock Doctor and Cutters Gloves, has kicked off a 12 month tour across the country to bring the Shock Doctor Sports mantra of “Hardcore Protection, Fearless Performance” to life. Inspiring and educating athletes, parents and coaches about the importance of athlete protection and sports safety, Shock Doctor Sports has expanded the 2nd annual Shock Doctor and Cutters Gloves Fearless Performance Tour, to include more states, more events and more sports.
Safe Kids Worldwide, a non-profit advocacy group, released a survey in 2013 showing that young athletes visit hospital emergency
rooms more than a million times a year for sports related injuries. With participation in organized sports
on the rise, according to the U.S. Centers for Disease Control (CDC), Shock
Doctor believes it more important than ever for youth athletes, coaches and parents
to learn about performance and protection gear so that they can play with
confidence every practice and every game.
“The
Shock Doctor Sports message is simple: When kids feel protected and
confident on the field, they perform better and have more fun,” says Tony
Armand, CEO of Shock Doctor Sports. “We want to educate athletes to take charge
and protect themselves on the field, ice or court so that they can play their
best.”
Making stops at sporting events across the
country, the 2014 Tour will add lacrosse, soccer, hockey, basketball,
volleyball and triathlon events. Also
scheduled to stop at football and baseball events, the Tour will make special
retail appearances in select markets as well. Some of the notable event stops
on the Fearless Performance Tour include College
World Series, Omaha SlumpBuster, Dr. Pepper Dallas Cup, NSSSA State
Championships, NSSSA GLOBAL WORLD SERIES, USA Hockey High School National Championship
Tournament, 2014
FIL Men's World Championships, National Youth Football Championship Tournament,
and
Pop Warner Super Bowl and Dance
Championship
With
the company’s athlete-centric approach and commitment to developing
game-changing technology, both Shock Doctor and Cutters Gloves have expanded
their line of protective gear and performance apparel to cover more athletes,
in more sports, and at all levels. The
interactive exhibit is designed for athletes to learn about the technology,
fit, usability, and the best options for their needs, including more about the following
product lines:
·
Cutters new Football Receiver Gloves
·
Shock Doctor Mouthguards including the new
flavored line, Flavor Fusion
·
Shock Doctor Performance Sports Therapy
·
Shock Doctor Performance Apparel
·
Shockskin Impact Gear
·
Shock Doctor Protective Accessories
·
And more, including sport specific products
Shock Doctor and Cutters Glove products will also be available to
purchase.
Using the social media hashtag, #FPtour, Tour visitors
can create their own Cutters Gloves using the BYOG (Build Your Own Glove) kiosk,
which they can share via Twitter to be put into a drawing each month to win
their custom designed gloves.
Shock Doctor and Cutters have also enlisted their Pro Athletes to
be ambassadors of athlete safety, including: Akeem Ayres: Linebacker, Tennessee Titans (NFL); Anquan Boldin: Wide Receiver, San Francisco 49ers (NFL); Kiko Alonso: Linebacker, Buffalo
Bills (NFL); Yoenis Céspedes:
Outfielder, Oakland Athletics (MLB); Carlos Santana: Catcher, Cleveland
Indians (MLB); Wilin Rosario: Catcher, Colorado Rockies (MLB); Nick
Leddy: Defenseman, Chicago Blackhawks (NHL);
Jack Johnson: Defenseman, Columbus Blue Jackets (NHL); among others.
For a complete list of Fearless Performance Tour stops,
go to Shock Doctor’s Facebook page: https://www.facebook.com/shockdoctor. Updates and additions to the schedule
will be posted online throughout the run of the tour at www.shockdoctor.com.
About Shock Doctor Inc.
Shock Doctor is a leading manufacturer of
protective and performance sports equipment.
With a relentless focus on innovation and technology, its products are trusted
by athletes, from youth to amateur to professional, across a growing number of
sports. Shock Doctor has the best-in-class mouthguard
product line and also provides a full continuum of superior athletic products,
including core
protective, compression, performance sports therapy, sports gloves (under the
Cutters® brand), and insoles. Its
products are sold through major sporting goods retailers, independent dealers,
online retailers, and health care professionals throughout the United States
and around the globe. For more information
on Shock Doctor, please visit www.shockdoctor.com and www.cuttersgloves.com.
